18 October 2026How founders design businesses that can be replicated across markets.
Replicable

Moving beyond basic marketing AI

CleverTap co-founder Anand Jain explains why marketing teams need autonomous real-time decision systems to drive genuine business profit instead of noise.

Editorial team Replicable · · Source: YourStory

Speaking at TechSparks 2026, CleverTap co-founder Anand Jain stated that marketing teams must transition away from basic generative artificial intelligence productivity tools. According to Jain, businesses need to adopt autonomous, real-time decisioning systems capable of driving genuine commercial profit.